Page 17 - Process book Amy Fitzpatrick
P. 17
Research
Competitive Analysis
Tour Guide: offers a personal tour guide.
your phone becomes an audio tour
guide for your adventures.
Benchmarking/ Competitve brands
A number of apps were analysed from a Get your Guide: Allows people to
range of tourist apps to booking and tour booktheir tours and activities with over
guide apps to ensure a complete 75,000 activites to choose from.
understanding of the current market.
Trip Advisor: Peoples go to qpp for
boking, looking up places to eat and visit
and looking at reviews.
