Page 20 - Process book Amy Fitzpatrick
P. 20

Define





             Problem Statement
















                       User                                   User                                                                       • Users need easy information access

                                                                                                                                         • Users want to be able to explore Ireland
                       Need                                   Want                               Goal                                       (Kilkenny) in a stressfree afordable way.


                                                                                                                                         • Creating a solution that both benefits tourists

                                                                                                                                            and kilkenny tourism secotor together.


















                                                                 “     How might we create an engaging and interactive




                                                                       travel and tourist platform that enables users to find


                                                                       interesting, fun, cultural and historic things to do in

                                                                       Kilkenny by means of social sharing and gamification

                                                                       will showcase the county and all it has to offer, so we

                                                                       can ensure an easier more enjoyable information

                                                                       access point in order to encourage tourists in

                                                                       Kilkenny and make it so people will engage more

                                                                       with a platform that is useable accessible and fun.                                                “
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