Page 11 - Alice Collins
P. 11

Smooth white finish on ABS outer                                                      €14.99

                                                         shell. Shine from the silver whisks                                                   Middle of the range price when

                                                         add contrast. Brand label shown                                    A                  compared to other products in                                    C

                                                         on left hand side of product,                                                         the range
                                                         and a matte grey button.                                        Aesthetics            (€7.99  - €34.43).                                               Cost










                                                         Users with a culinary background.                                                     Busy kitchen setting, loud, and

                                                         Students on a budget, or                                                              fast-paced. Messy & cluttered

                                                         perhaps middle class parents                                       C                  environment - this is why safety                                  E
                                                         who have time.                                                                        features are important
                                                                                                                         Customer                                                                           Environment










                                                         Protective polymer cap on plug                                                        Small but “chunky”, as

                                                         during purchase.                                                                      described by some users.

                                                         No safety features before                                           S                 Handle size is tricky to get                                      S
                                                         turning on, potentially                                                               around for users with larger

                                                         dangerous.                                                        Safety              hands.                                                            Size










                                                         Mixing & beating food in small                                                        ABS outer shell, indicated on

                                                         enough quantities to not need                                                         small imprint upon teardown.
                                                         an industrial sized mixer.                                          F                 Easy material to injection mold.                                M



                                                                                                                          Function             Stainless steel beaters.                                      Materials
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