Page 11 - Process_Book_Cheryl_Brewster

Chapter introduction

The understand chapter outlines and explores the first phase of the design methodology. During this phase of the process, the

researcher wanted to understand and empathise with parents to get a clear understanding of the frustrations and pain points

that they face when connecting with one another. This was achieved through a research focused approach combining both

desk and field research to understand and define the problem that needed solving.

Research Questions:

Can perinatal loneliness contribute to or exacerbate

postpartum anxiety, depression and stress?
Data
Empathise
Collection
Can informal methods of gathering provide new

parents with support and advice needed to reduce Literature Analysis Understanding
review
anxiety and doubts?

Can regular participation in local community groups

and events improve emotional well-being for parents?

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