Page 32 - How to Sell Cloud Services for Resellers - Virtual
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Our Challenge is to Identify the Challenges

 1. Two Potential Areas of Focus:

       a. Business – what does this mean to business?
       b. Personal – what does this mean to the individual?

 2. Magic Words:
      a. “Implications”
      b. “Effects”
      c. “Consequences”
      d. “Impact”

 3. Ask 3 compounding questions to build leverage

       • Stick to one buying motivator for all 3 questions

 4. Focus on positive implications (upside value) in 3 more questions

                Apply this methodology when exploring Cloud opportunities.
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