Page 87 - CDSSa
P. 87
Workplace Analytics: Sales Acceleration
Key Industries Key Care Abouts
• Segment: Enterprise, upper • Understand space utilization to reduce real estate and travel costs
commercial, transformational • Design workplace layout to optimize space utilization
• Plan for increasingly mobile and digital workforce
• Industry: Horizontal solution that • Reduce complexity of installing and maintaining collaboration tools
works across all industries. • Optimize the user experience for collaboration tools
Employee base should consist • Attract and retain talent
mostly of knowledge workers. • Increase employee engagement and productivity
Key Buyers Sample Opening Questions
• Corporate Real Estate/Facilities • Are employees happy with existing physical workplace? Is the workplace a
key component of the company culture?
• IT / Digital Workplace Technology
Teams (Influencer) • Do your employees fully optimize the spaces and tools available to them?
• Are you planning any office moves, renovations, or building new offices?
• Human Resources (Influencer) • What data do you take into account when planning new building layouts?
• Are you currently collecting space utilization data?
