Page 57 - creatingvideos
P. 57
SUGGEST VIEWERS TAP FOR SOUND
Another neat way to work around the silent auto-played Facebook videos is to
suggest viewers tap for sound with a pop-up. Pop-ups can sometimes be
annoying so it has to be designed and timed appropriately to create a non-
disruptive effect. 20th Century Fox (which I learned this tip from) showed a
great example with their Kingsman trailer video. The style of the pop-up is in
line with the Kingsman theme (and similar to the style of the captions). It’s also
well-timed as it doesn’t prevent you from seeing any crucial bits of the video
(and it doesn’t take up too much space on the screen).
PAGE 2 57
