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104    Part 1   •  Introduction
                •   Appoint an ethics “advisor.” A senior executive should be   Practicing the Skill
                    available for employees to meet and confer with to confi-  We’re taking a little different approach with this chapter’s
                    dentially discuss ethical concerns.
                                                                      skill practice. Form into teams of four or five people. Using a
                •   Protect employees who report unethical practices. Mecha-  copy of your college’s code of conduct, answer the following
                    nisms need to be put in place that protect employees from   questions: How many of the team members were aware of the
                    retributions or other negative consequences should they re-  code? How many had read it? Evaluate the code’s provisions
                    veal unethical practices that are a threat to others.  and policies. Are you uncomfortable with any of the code’s
                                                                      provisions? Why? How effective do you think they have been
                Based on L. Nash, “Ethics without the Sermon,” Harvard Business Review (November–  in shaping student and faculty behavior? If they haven’t been
                December 1981): 78–92; W. D. Hall, Making the Right Decision: Ethics for Managers
                (New York: John Wiley, 1993); and L. K. Trevino and K. A. Nelson, Managing Business   effective, what could be done to improve them?
                Ethics: Straight Talk about How to Do It Right (New York: John Wiley, 1995).  Be prepared to present your team’s findings to the class.




                  Delaney Environmental Services                      Experiential Exercise
                  To: Sandy Burk, Director of Operations
                  From: J. Delaney, Managing Director
                  Subject: Global Expansion

                 Sandy, we need to start looking at expanding our global mar-    differences; (2) the current currency rate of exchange and how
                 ket opportunities. We’ve had a successful track record here   it’s changed over the last three years; and (3) any legal or po-
                 in San Antonio providing environmental consulting and design   litical situations we need to be aware of. Because this is just
                 services, and I believe that with our experience we have a lot to   an initial analysis, please keep your report to one page or less.
                 offer the Latin American market, particularly in Mexico.  This fictionalized company and message were created for  educational
                    Please research the potential problems we might face   purposes only, and are not meant to reflect positively or negatively on
                 in moving into the Mexican market. Focus on: (1) cultural     management practices by any company that may share this name.




                                                            #
                CAse ApplICATION 1



                Global Stumble


                   t’s not always easy to do business globally, as executives   treated. For instance, during Nomura’s initial training ses-
                   at Japanese brokerage firm Nomura Holdings Inc. have   sion for new hires, the men and women were separated. The
                            64
                Idiscovered.  Nomura acquired Lehman’s international   women—many of whom had earned prestigious degrees from
                  operations after Lehman’s parent company sought Chapter 11   the likes of Harvard—were taught how to wear their hair,
                bankruptcy protection—an action that added about 8,000 non-  serve tea, and choose their clothing according to the sea-
                Japanese  workers. For  Nomura,  the  time  seemed  right  to   son. The company’s dress code for women was also strictly
                strengthen its global expansion                                                  interpreted. Women  from
                strategy. However, since the ac-  The challenges of BLENDING                     Lehman were told to remove
                quisition, cultural and business       TWO CULTURES                              highlights from their hair,
                differences between the two or-                                                  to wear sleeves no shorter
                ganizations have been a major                                                    than mid-bicep, and to avoid
                stumbling block. Although blending two diverse cultures re-  brightly colored clothing. Several women were sent home
                quires intentional efforts when different organizations merge or   from the trading floor for dressing “inappropriately.” One
                are acquired, it’s particularly challenging when the key assets   said, “I was sent home for wearing a short-sleeve dress, even
                in the cross-border acquisition are the people employed by the   though I was wearing a jacket.” A Nomura spokesperson said,
                organization being acquired.                          “The dress code is displayed on the company’s intranet and
                    Workplace tensions arose over executive compensation,   is intended to ensure that clients and colleagues don’t feel
                how quickly decisions were made, and how women were   uncomfortable.”
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