Page 11 - Get More Business 2022 v1
P. 11
T PEOPLE = talent 11
The following will provide a clue to what really motivates and inspires you.
What do you want to do? Who do you want to be?
What do you want to be known for?
Describe yourself – your talents, attitude (and
character traits) , your skillstacks, your knowhow What do I stand for? GET MORE BUSINESS
(expertise and qualifications), your knowwho What am I known for?
(network), your experience (including your
education, courses and roles so far) and what you What am I passionate about?
deliver (value and impact).
What am I best at?
Ø What is BRILLIANT and UNIQUE about YOU?
Ø What have you got to offer? Depth & Breadth? How do I stand out?
Ø What have you got that the competition does What do I bring to the table?
not have – what differentiates you? (= first, best,
the only, the best value, the most expensive, the How do I add value?
most amusing, more dynamic, breadth and
depth, unusual skillstack, specialist, impressive How visible am I?
list of successful WOW projects, clients or
qualifications’ – what is it? Be your brand, be
Ø If you are the product – what differentiates you
and your personal brand? confident and stand up for
what you believe in - word, T PEOPLE = TALENT
WHO YOU ARE, WHAT YOU DO
AND WHY YOU DO IT? deed, action and package
design! Be consistent at all
Write it all down, Create the story and then the levels. Be proud of who
one-page attention grabbing profile and then a you are and what you do.
200-word elevator pitch introduction, Include a
photo/ gravatar. Get comfortable with telling your
story in different ways.