Page 81 - Warwickers Communication Counts v2015
P. 81
ideas 81 COMMUNICATION SKILLS
1. Go looking for them — they are the key to
differentiation.
Problems cannot be solved by thinking 2. Get outside your comfort zone and
within the framework in which they where 3. challenge yourself.
created Albert Einstein What’s new – keep up to date.
4. Aim for quantity initially not quality.
Take a fresh look at what you do. We can all 5. Incubate—once found give them time and
generate new ideas. Creativity is about
space to blossom.
searching for new patterns within our
existing world. Take the time to pull a team 6. Conversations are key — bounce ideas off
together to discover core messages, grab others.
attention, find new ways to communicate 7. Involve the team.
and differentiate your business. 8. Ask your clients for their ideas.
SOME CEATIVITY TOOLS 9. Embrace storytelling and metaphors to
1. Brainstorming and Gamestorming
2. Mind mapping bring ideas to life. IDEAS
3. Edward De Bono’s 6 Thinking Hats 10. Learn about different creativity techniques
4. Questionating
and use them.
11. Keep an ideas book to jot down your
5. Appreciative Inquiry thoughts for new ways to do things.
6. SCAMPER 12. Have fun coming up with ideas
JUST IMAGINE IF:
you are the customer you are the CEO you are an
alien you are the message you are the solution you
are success you are time you are profit you are a
gift ……….. Just keep looking through different lenses
for the difference that makes the difference!
1. Go looking for them — they are the key to
differentiation.
Problems cannot be solved by thinking 2. Get outside your comfort zone and
within the framework in which they where 3. challenge yourself.
created Albert Einstein What’s new – keep up to date.
4. Aim for quantity initially not quality.
Take a fresh look at what you do. We can all 5. Incubate—once found give them time and
generate new ideas. Creativity is about
space to blossom.
searching for new patterns within our
existing world. Take the time to pull a team 6. Conversations are key — bounce ideas off
together to discover core messages, grab others.
attention, find new ways to communicate 7. Involve the team.
and differentiate your business. 8. Ask your clients for their ideas.
SOME CEATIVITY TOOLS 9. Embrace storytelling and metaphors to
1. Brainstorming and Gamestorming
2. Mind mapping bring ideas to life. IDEAS
3. Edward De Bono’s 6 Thinking Hats 10. Learn about different creativity techniques
4. Questionating
and use them.
11. Keep an ideas book to jot down your
5. Appreciative Inquiry thoughts for new ways to do things.
6. SCAMPER 12. Have fun coming up with ideas
JUST IMAGINE IF:
you are the customer you are the CEO you are an
alien you are the message you are the solution you
are success you are time you are profit you are a
gift ……….. Just keep looking through different lenses
for the difference that makes the difference!
