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need through an organization-wide dialogue.  Instead, their energy is often
               spent crafting their message that announces the change.  Very little effort
               may be  made to involve  all the members  of the organization in
               understanding or agreeing  with this need for change, how it will  affect

               them personally and professionally, and how it will be implemented.  The
               more that everyone is involved in looking at the options related to needed
               change and in suggesting ways to do things differently, the easier it will be
               to build the case for the next round of change.
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               The staff of the organization does not have the initial responsibility to drive

               change in the organization.  However, transformative change is not likely
               to occur if the staff is not on board to embracing this change.  According to
               Ken Blanchard, the best way to initiate, implement, and sustain change is
               to increase the level of influence and involvement from the people being
               asked to change.   Leaders must listen to the employees; people need to
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               feel that the approach to change  will include  their strong input  and
               ongoing involvement.   As this process  enfolds, the change leaders will
               need to ensure that any employee concerns are brought forth and resolved
               along the way.  Resistance increases the more that people sense that they
               cannot influence what is happening to them.

                       People who are left out of shaping change have a way of reminding us that

                       they are really important.  Robert Lee


               Facilitating Change

               Organization leaders need to recognize that people in the organization are
               likely to resist making major changes for a variety of reasons.  These
               include  fear of  the  unknown,  a feeling of  inadequacy to  deal with  the

               change,  and whether  the  change will result in an adverse  effect  on their
               jobs. People need to feel that their concerns are being heard. As was stated
               earlier, leaders must widely communicate the need for the change and how
               the  change  can be accomplished successfully.   Sustainable organizational




               228
                  Ken Blanchard, Leading at a Higher Level, Upper Saddle River NJ: FT Press, 2010, pp. 206.
               229
                  Ken Blanchard, Leading at a Higher Level, Upper Saddle River NJ: FT Press, 2010, pp. 217.
               David Kolzow                                                                          234
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