Page 37 - Reclaim YOUR DIGITAL GOLD (without audio)
P. 37

Data is the New GolD





                            Chapter Summary






            In this chapter, we’ve looked at why data is referred to as
            “digital gold” and how it affects almost every aspect of
            society today. It has quickly become one of the world’s
            most valuable commodity in such a short period of time,
            due in part to the digital revolution.

            An important  point  to note  is  that  the  information
            economy has enabled Google, Facebook, and Amazon
            to build their empires in a relatively short period of time
            through the use of data and information.

            Here  are  some noteworthy  reasons  why data  and  its
            applications are so important, as well as how they relate
            to businesses:

                   ● It  has  the  potential  to improve our  standard of
                   living
                   ● It assists us in making more informed decisions
                   ● It  is  capable  of assisting  us in  achieving  the
                   desired results in an efficient manner; and
                   ● It can help  identify  the  root cause of problems
                   and solutions.

            We’ve also seen that data can be stored indefinitely and
            how our personal information can be transformed to help
            improve the customer experience, generate revenue, and
            drive information security.

            Furthermore, social implications of data in the following
            areas are also discussed. Medical Care and HealthTech,




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