Page 8 - 100 Great Business Ideas: From Leading Companies Around the World (100 Great Ideas)

011,1 this smile author, both to be published in
W.., tin other two aspects of increasing organizational

alum. Innovate Evaporate: Test and Improve Your

...al ion's IQ—Its Innovation Quotient, identifies the set of
(.1 LI deristics common to the innovative organization. It pro-
v ides numerous descriptions of organizational programs for
achieving high levels of innovation performance. Escape from
the Maze: Increasing Personal and Group Creativity provides a
roadmap for improving individual and group creativity per-
formance. For individuals, this means learning to overcome
the psychological barriers to creativity imposed by society and
the organization, and learning how to increase levels of intu-
ition. For the group, this means learning proper group dynam-
ics to take advantage of group creativity processes. Order forms
for the books can be found in the latter pages of this book.

THANKS

No book is the work of the author alone. I want to thank sev-
eral people for their critical inputs into this book. First, Keri
Caffrey, one of the most creative people I've ever known, has
illustrated and designed this book in an artful yet fun manner
for the reader. Susan Crabill spent several hundred hours work-
ing through numerous drafts, all done with great patience.
Susan Novotny managed to put all of this together in the final
hectic stages of production. Carolyn Smith, my developmental
editor on two of my college texts, did an outstanding job of
making this book user friendly. Several hundred MBA students
provided important feedback about the book, and how to make
it more useable. My business reviewers, Phil Harris, Vice Presi-
dent and General Manager of Paperboard for the James River
Corporation, Allan Nagle, former CEO of Tupperware, Valerie
Oberle, Vice President, Walt Disney Companies, and Rod
Waddell, quality consultant and President of Dynamic Resource
Development, Inc., have provided important insights about the
potential impact of this book. And finally, my wife Susan, has
provided tremendous support during this lengthy writing and
publication process.