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CHAPTER 6 HOW TO GENERATE MILLIONS IN SALES & PROFITS

I can tell you with a great deal of certainty that just by
employing these 11 strategies, you will be able to boost your
conversion rate by at least 20%! I have found it effective time
and again in all my various businesses.

21 More Strategies to Boost Your Conversion Rate

Here are 21 more conversion rate strategies.

1. Define a strong Unique Competitive Advantage (UCA)
and communicate it to your customers.

2. Provide a wide selection of products/services to meet
every variety of needs, taste and preferences.

3. Offer 6, 12 and 24-month interest free installment plans
4. Accept different methods of payments like credit cards

& NETS.
5. Provide a warranty
6. Come up with a list of reasons to buy from your company
7. Invest in professional and impressive brochures and

collaterals
8. Use tested sales scripts that are effective in converting
9. Train your staff in product knowledge, customer service

sales techniques
10. Create impressive packaging
11. Focus on perceptual cues (toilet cleanliness, uniforms)
12. Train staff to be warm, friendly with positive energy
13. Print a comparison chart against competitors
14. Have before & after pictures, videos or demos
15. Use a product video
16. Mention the name of their referrer
17. Get feedback from clients who don’t buy & refine your

product or sales method
18. Provide refreshments
19. Get back to clients fast

180 SECRETS OF BUILDING MULTI-MILLION DOLLAR BUSINESSES