Page 38 - 42 Rules for 24-Hour Success on LinkedIn: Practical ideas to help you quickly achieve your desired business success.

Rule

5 Optimize Your
Activities

Social media Business Week had a great
will change headline with a recent article,
"Social Media Will Change Your
your Business, Catch Up or Catch you
business; Later." It's a great headline in that it
catch up or is both catchy and true! We know
catch you some of the more famous elements
of social media—LinkedIn,
later.

Facebook, YouTube, Digg, Techno-
rati, and of course, there are
literally hundreds more.

Let's narrow our focus for this rule
to LinkedIn. In Rule 4, we looked at
Return on Investment from your
social networking activities, and
here we look at optimizing your ac-
tivities. With millions of users and
growing daily, LinkedIn offers a
variety of opportunities to quickly
connect with a vast audience to

22 42 Rules for 24-Hour Success on LinkedIn