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Oxford American



       Individual Ad                                                                CULTURE/EDUCATION/LIFESTYLE

                                       The Oxford American (OA)) is a unique quarterly publication that enhances the cultural fabric of
                                       the South. It is a respected brand that has won multiple National Magazine Awards over its
                                       30-year history.

                                       The OA’s mission is to explore the complexity, diversity and vitality of the American South through
                                       exceptional writing, music, food, and the visual arts.

                                       The OA delivers a highly engaged and dedicated audience that enjoys the experiences that
                                       Louisiana has to offer.
                                                                           ISSUE
                                       READER PROFILE                      Spring (March-June) 2022 & 2023
                                       67% reside in Southern region       Summer (June-September) 2022 & 2023
                                       73% vacation 2+times per year       Fall (September-December) 2022
                                       60% have professional degrees       Annual Music Issue (Late November-March)
                                       Frequent consumers of books,        2022/2023
                                       music and spirits
                                                                           MARKET/CIRCULATION
       ADDED VALUE WITH PREMIUM PLACEMENTS                                 Average Audience 38,000
       Choice of: 300x250 web banner for 1 month OR                        Plus: Distribution at select outlets, cultural,
       585x120 weekly e-newsletter banner ad (Editorial editions)          educational & partnered experiences.


      AD SPECS                                                             LTA MEMBER RATE
      Covers (w/bleed) - 8.375”w x 10.75”h ad plus bleed = 8.625”w x 11”h  Premium Placements
      Spread (w/bleed) - 16.75”w x 10.75”h ad plus bleed = 17”w x 11”h     Full page        $1,650
                                                                           Spread           $3,200
      Full page (w bleed) - 8.375”w x 10.75”h ad plus bleed = 8.625”w x 11”h  Covers
      1/2 page horizontal - 7.375”w x 4.833”h                              Inside Back   $2,150
      1/3 page Guide - send image, text, logo.                             Inside Front   $2,350
        OA will lay out for approval                                       *Note, Covers are available as part of a
      • Digital files are required. PDF/X-1a preferred (all images 300dpi, all fonts  Print/Digital package
        embedded, all colors CMYK process or grayscale—no spot colors).    SPECIAL SECTION
                                                                           NEW! “SOMEWHERE IN LOUISIANA”:

      MEDIA/DELIVERY                                                       Louisiana Eats, Louisiana Arts, Louisiana
      Email ad materials to marketing@louisianatravelassociation.org,      Listens. A series of custom sections featuring the
      emails must specify program and company name in the subject line.    Best of Louisiana Culture: Food, Arts, Music
                                                                           LTA MEMBER RATES
                                                                           Full page        $1,500
                                                                           1/2 page         $1,050
                                                                           1/3 page      $750
                                                                           SPACE & MATERIALS DEADLINES
                                                                           Spring 2022: January 1, 2022
                                                                           Summer 2022: March 25, 2022
                            Ad Representatives                             Fall 2022: June 25, 2022
             Kathleen King • kking@oxfordamerican.org                      Winter/Music 2022: Sept 1, 2022
        Kevin Blechman • kblechman@oxfordamerican.org                      Spring 2023: January 1, 2023
        Ray Wittenberg • rwittenberg@oxfordamerican.org
                                                                           Summer 2023: March 25, 2023

                                           Contract or Insertion Order and Ad Materials are sent directly to LTA
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