Page 20 - AfroPunk Festival Brooklyn 2019 Playbook

CONTENT GUIDELINES S
General Use and Distribution

The use of content captured at AFROPUNK is not permitted for advertising or promotional purposes on
television, print or online.

The use of images, videos, names or likenesses of any artists performing at AFROPUNK is strictly
prohibited. AFROPUNK accepts no liability for consequences resulting from violating this clause.

Content captured at AFROPUNK is allowed for use on social media channels only.

All videos captured at AFROPUNK and posted on any social media channels should be no longer than 2
minutes.

Partners must capture written permission and a signed release from patrons when featuring them in content
posted on social media.

All content must credit AFROPUNK. Prior to publishing, all content must have the approval of
AFROPUNK, which shall not be unreasonably withheld.

Official Handles and Hashtags
Instagram: @afropunk #AFROPUNKWeSeeYou
Facebook: @afrounk #AFROPUNK2019
Twitter: @afropunk #AFROPUNKBrooklyn

Suggested Hashtags
#blackgirlmagic #blackexcellence #naturalhair
#melanin #blackcosplayersrock #blackgirlsrock

Years of thoughtfully cultivating and engaging our audience has given AFROPUNK [market] the expertise to
best understand and communicate with our audience. Capturing and creating the best imagery, video, and
audio content - that actually resonates with our fans - is our passion. Partner companies should contact
our media department to create a custom plan that will most effectively engage the AFROPUNK audience.
● All content rights remain with AFROPUNK and the brand.

● The sponsor is responsible for payment for media services in advance of the festival.

● By purchasing content rights to AFROPUNK Joburg, the sponsor warrants that he / she supports
the values of the AFROPUNK community and does not currently conduct any activities that violate
these values.