Page 124 - EAA 2nd ed-WithCoverVerso
P. 124
Exercise: Listening and Summarizing Business Report
Before doing the exercise, read the example below:
Example: Listen to the quarterly sales report and fill in the incomplete transcript provided. After
completing the transcript, write a summary of the business report.
Original Text:
“The quarterly sales report indicates a 15% increase in revenue compared to the previous quarter. This
growth can be attributed to the successful launch of our new product line, which received positive
feedback from customers. Additionally, our strategic marketing campaigns targeted key demographics,
resulting in higher sales conversions. Despite challenges posed by market competition, our company has
maintained a strong foothold in the industry. Looking ahead, we aim to capitalize on emerging market
trends and further expand our market share.”
Example Summary:
“The quarterly sales report shows a significant 15% increase in revenue driven by the successful launch of
a new product line and effective marketing campaigns targeting key demographics. Despite market
competition, the company maintains a strong position and plans to capitalize on emerging trends for
further growth.”
1. Fill in the incomplete transcript below and summarize the key findings of the market analysis
provided below.
Original Text:
“Our market analysis reveals a __________________________________ towards sustainable products
and ethical brands. This trend presents an ___________________ for our company to develop
_________________________ and enhance our __________________. By investing in sustainable
practices and promoting our commitment to social responsibility, we aim to attract
___________________________________ and gain a competitive advantage in the market.”
Summary:
____________________________________________________________________________________
____________________________________________________________________________________
____________________________________________________________________________________
____________________________________________________________________________________
____________________________________________________________________________________
75 | P a g e
English for Executive Administrative Assistant