Page 127 - EAA 2nd ed-WithCoverVerso

Read the beginning of each sentence and the provided context. Use the given linker or connector
2 to continue the sentence in a way that logically follows from the context. Write your completed

sentence in the space provided.

1. The analysis of consumer trends indicates a shift towards online shopping __________.
2. While the company experienced a decrease in overall sales, customer loyalty remained high
__________.

3. The introduction of new regulations has led to increased compliance requirements __________.

4. The survey findings highlight areas for improvement in product design and functionality
__________.

5. The marketing campaign resulted in a significant increase in brand awareness __________.

Read the extended business report below. Write a summary of the report using appropriate
3 linkers and connectors to ensure coherence and clarity. Make sure your summary includes the

main points and utilizes at least three different types of linkers or connectors.

1. Business Report 1

Original Text:
The recent customer satisfaction survey highlights positive feedback from the majority of respondents,
with high ratings for product quality and customer service. Specifically, 85% of customers rated the
product quality as excellent, and 80% praised the customer service for being responsive and helpful.
However, areas for improvement include shipping times and website navigation. Many respondents
mentioned delays in receiving their orders, with 25% experiencing shipping times longer than a week.
Additionally, some customers found the website difficult to navigate, with 20% indicating that they had
trouble finding products or completing their purchases. Based on these findings, the company plans to
streamline the ordering process and invest in logistics to enhance the overall customer experience.
Specifically, they aim to reduce shipping times by partnering with more efficient delivery services.
Furthermore, the company will redesign the website to make it more user-friendly, ensuring that
customers can easily find and purchase products. By addressing these issues, the company hopes to
improve customer satisfaction and retain more loyal customers.

Summary:

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78 | P a g e
English for Executive Administrative Assistant