Page 117 - KZN Top Business Portfolio 2018

your brand’s visibility is built through online media, and development of the digital marketing industry in
inbound marketing and advertising. South Africa and the South African economy.
Technology Through the DigitLab Academy, over 150 people a year
As a Digital Agency, DigitLab helps its clients improve receive training on a variety of digital skills, including
their customer experiences by offering app development, social media masterclasses, SEO, digital brand strategy
web development, ecommerce development, mobile and influencer marketing workshops.
website optimisation and website design. Through internal training and internship programmes,
DigitLab’s Achievements and Highlights we have also been actively involved in training over 60
DigitLab also contributes in a number of ways to the staff members in digital marketing and digital business.
local economy. As an employer of over 30 market- Many of these staff members have been equipped to
start their own businesses in the digital industry, or have
ing professionals, DigitLab has been integral in deve- continued to work and grow in digital marketing.
loping the digital industry in KwaZulu-Natal through
our Digital Swarm events, which aims to acce- The Future
lerate business, digital thinking and promote the Our plan is to build an international digital agency with
development of the digital community in South Africa. its head office on the shores of KZN. “We are proud of
The DigitLab Academy, a SETA registered institute, our hometown and hope to add value to its economy
is another way in which we contribute to the growth and its people.” — Mike Saunders, CEO of DigitLab

f The January 2018 Startup Grind Durban event featured Mike Saunders.

Full Name of Company: DigitLab Digital Brand happiness and success, growth for people and
Strategy (Pty) Ltd inspiration for the industry.
Nature of Business: Digital Agency #WorkFamily - Building a team of high performers
Services: Digital Creative and Strategy, Web and who help each other win. People are important in any
App Development, Social Media, Content Creation, business and at DigitLab we have leant firmly on a
Research, SEO and Online Media Placement. culture of Work Family. Making sure that people feel
Date Established: February 2011 appreciated and valued in the business.
No. of Employees: 30
Auditors / Accountants: Kloof Financial Services KEY PERSONNEL
Bankers: Standard Bank CEO: Mike Saunders
B-BBEE Status: Level 2 Managing Director: Vicky Meagher
VISION CONTACT DETAILS
To Become a world-renowned digital agency, making Head Office
a significant contribution in the lives of our clients, our Physical Address: 10 Old Main Road, Gillitts, 3610
people and our industry. Postal Address: P O Box 867, Kloof, 3640
MISSION Tel: +27 (0)31 764 0975
Growth - Expanding our reach and ability to make E-mail: info@digitlab.co.za
a significant contribution to our clients, people Website: www.digitlab.co.za
and industry.
Excellence - A call to excellence drives client
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