Page 85 - KZN Top Business Portfolio 2018

The bottling process itself is fully automated, utilising Title sponsorships aQuellé is involved with in KZN:
state-of-the-art equipment and a handling system ƒ aQuellé Midmar Mile
designed to avoid contamination. ƒ aQuellé Mudman Series
To keep up with the increased demand, a multi-million ƒ aQuellé Tour Durban
rand expansion of the Kranskop facility has commenced Beverage sponsorship to other events include, to name
to increase capacity and warehousing for the growing just a few, Spar Women’s Challenge, Sappi Karkloof
demand. The soon-to-be completed installation of Classic, Illovo Eston MTB Challenge, Discovery ECR Big
an automated racking system, increases aQuellé’s Walk and KAP Sani2c.
warehouse capacity from 2000 – 6000 pallets, For three years, aQuellé has also been actively
utilising existing square meter space. involved in the fight against cancer by changing its
aQuellé developed a unique, customised operations Natural Spring Water packaging from blue to pink
programme, integrating the existing financial and during spring. Every pink bottle sold contributed
manufacturing system to the warehouse racking and to aQuellé’s substantial donation to CANSA, CHOC
distribution network. and PinkDrive.
aQuellé acquired a bottling plant in scenic Franschhoek In addition, aQuellé’s Real Joy marketing campaign
in 2016. As with their main bottling plant in KwaZulu- aims to uplift South Africans, encouraging moments
Natal, the Franschhoek natural spring water is of of real joy and an appreciation of life, sharing and
exceptional quality and taste. The product bottled at kindness.
this facility is mainly distributed to the Western Cape Community Involvement
area, reducing aQuellé’s carbon footprint significantly
and providing upliftment to this area. aQuellé is a community-based organisation that has
the interests of its people at heart. The company is
Employees involved in a broad spectrum of community projects
aQuellé provides direct employment for about 310 including support of a HIV/Aids care center, local
people of which the majority come out of the local feeding scheme for orphaned children and bursaries
community. Management ensures workers are trained to dozens of school children in the area. aQuellé also
in the fields of machine operations, quality control and provides fresh drinking water to the local community
good manufacturing processes on an ongoing basis. and is involved in various farming initiatives with the
assistance of equipment, materials and training of
Marketing
the local people in a full range of farming skills.
aQuellé’s presence and involvement in community
events and functions throughout the country as well as The Future
major sporting events has always been an important part aQuellé, in its 20th year of existence, looks expectantly
of its brand building strategy. Each year they actively to the future to maintain their 100% FOR PEOPLE
support outdoor events all over the country. Through positioning in all spheres of business. aQuellé continues
this participation, aQuellé promotes a fun, wholesome to strive to produce, serve and excite consumers
lifestyle and allows thousands of competitors to enjoy with a quality product as a genuinely South African
an ice-cold aQuellé on the ideal occasion. water brand.

Full Name of Company: Ekhamanzi Springs (Pty) Ltd KEY PERSONNEL
t/a aQuellé Managing Director: Arno Stegen
Industry Sector: Manufacturing General Manager: Ruth Combrink
Marketing Manager: Suzelle Stegen
Products: Bottled Water - Natural Spring Water, Human Resources: Themba Skhakhane
Flavoured Drinks
Factory Manager: Nico Bosman
Date Established: 1998 Warehouse Manager: Gladson Songelwa
Customer Base: Major retailers and wholesalers, CONTACT DETAILS
independent outlets in South Africa; Neighbouring Physical Address: Silverstream Farm, Kranskop,
countries South Africa
No. of Employees: 312 as at 31 May 2018 Postal Address: Private Bag 260, Kranskop, 3268,
Auditors / Accountants: Mustard & Knoesen KwaZulu-Natal, South Africa
Tel: +27 (0)32 481 5005
Bankers: Standard Bank & ABSA Bank Fax: +27 (0)32 481 5006
Advertising / PRO Agency: TBWA Durban, Initiative E-mail: mail@aquelle.co.za
Media Durban, Conversation Lab Website: www.aquelle.co.za

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