Page 48 - BrewDog Case Study
P. 48
The Unicorn Fund pledged the company to give away 20% of
its profits every single year, with 10% shared between ‘our
awesome crew’ and 10% donated to charity.
Equity for Punks V launched taking its global community to
over 70,000,
Brewing started both in Columbus and at the standalone
OverWorks beers in Ellon
Announced plans to build a BrewDog brewery in Brisbane,
Australia.
2018
February announced plans to build a $30 million production
brewery and tap room on an 11,000 square metres
(120,000 sq ft) greenfield site in the Metroplex complex
at Murarrie, in Brisbane, Australia.
World’s first craft beer hotel – The DogHouse – opened next
to the Columbus brewery also, a beer museum opened.
World record for Equity Crowd Funding broken as Equity for
Punks V closed at over £126m.
Launched the BrewDog Blueprint - a manifesto for the
future, laying out the company focus for beer, quality and
people.