Page 45 - BrewDog Case Study
P. 45

Shipped beers to 55 countries.


               BrewDog became the first hospitality company with a

               national footprint to become a living wage employer.


               Incentivises staff with beer professionals’ exams run by US
               firm Cicerone based on 12 hours of essays and blind tasting


               of 100 beers – nine people globally have passed it with two
               coming from BrewDog.





               2015

               Awarded £1.5m in Regional Selective Assistance.


               Plans announced to increase its workforce by 130

               employees.

               Largest global equity crowdfunding scheme launched –

               Equity for Punks IV


               17 new bars opened


               Canning line opened at the Ellon brewery,

               Canned Jack Hammer produced


               Released the strongest canned ale in the world; Black Eyed

               King Imp.


               65 different beers produced,


               Third season of Brew Dogs

               Debut plans for the largest venture in BrewDog history –

               taking on the USA with BrewDog Columbus.




               2016
   40   41   42   43   44   45   46   47   48   49   50