Page 20 - Tyrrells CS
P. 20
NEW MANAGEMENT
Milner April 2010
In March 2010
David Milner, the
former boss of
Kettle Chips
Australia joined
Tyrrells as the
Commercial
Director heading
up a six-member
sales team and a
marketing team
of two based at
Tyrrells' farm
headquarters in
Herefordshire.
His key
responsibility
would be to
spearhead
expansion into
overseas
Diagram 2 markets.
"We have significant growth plans for this year,
which include entering markets in Europe and
the US," he said. "Europe doesn't have a
premium chip category and we will have an
advantage with the pound-to-euro exchange
rate."