Page 20 - Tyrrells CS
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NEW MANAGEMENT


               Milner April 2010


                                                                               In March 2010

                                                                               David Milner, the
                                                                               former boss of

                                                                               Kettle Chips

                                                                               Australia joined

                                                                               Tyrrells as the
                                                                               Commercial

                                                                               Director heading

                                                                               up a six-member

                                                                               sales team and a
                                                                               marketing team

                                                                               of two based at

                                                                               Tyrrells' farm
                                                                               headquarters in

                                                                               Herefordshire.

                                                                               His key
                                                                               responsibility

                                                                               would be to

                                                                               spearhead

                                                                               expansion into
                                                                               overseas


               Diagram 2     markets.


                                     "We have significant growth plans for this year,

                                     which include entering markets in Europe and

                                     the US," he said. "Europe doesn't have a
                                     premium chip category and we will have an

                                     advantage with the pound-to-euro exchange

                                     rate."
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