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procedures, doing double checks, avoid being under pressure, staying away from not well
though-out decisions, making wide consultations and heeding warning signals. What we
are saying is that you should open your eyes and use your brain effectively. Why should
you run into a ditch with your two eyes wide open? Do not make stupid and irredeemable
errors from which you may never recover. If you choose the way of entrepreneurship,
protect your business. Do not leap before you look, rather, look before you leap. Do not
run after shadows, do not follow rapid and overnight geometric rise and pocket-tearing
profits. Instead, commit to a steady growth. Commit to process, do not jump the gun,
slow and steady wins the race!
Do everything possible to minimize your mistakes and its impact on you and your
business. Be patient, be prudent, be shrewd! Do not be extravagant! Cut your coat
according to your cloth, do not bite more than you can chew. Take loans only if they are
reasonable and the motive is solely for a profitable business. Cut costs at all cost, by all
means! Do in-depth negotiation before you buy, ask questions before you commit, read
the terms of the business and agreement papers very well before you sign any deal.
Maximize profit by all legitimate means. Be smart! However, it is inevitable that
contingencies will strike, when they do, be a die-hard. If you are hit, rest if you may, but
do not give up. Draw strength from your inadequacies, learn from your mistakes, and
turn your failures into a success story.
Reflection
“Forget seeking a smooth ride in your business or career, it will never
happen.”
Poser
How can you handle temporary setbacks?
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