Page 12 - THE NOTICEBOARD NEWSPAPER EDITION 68 MAY-JUNE 2021
P. 12

Page 12                                                                             Mar - April, 2021
               Difference Between Startup & Business Idea


             think lots of people              where people can pre-               solution.
            confuse startup ideas              order.                          ·       They can never be
       Iwith business ideas.               ·      Ask everyone you                 validated.
       There's a huge difference               know if they're interested
       between the two. Most                   and get those who are to        For a true startup idea, no one
       people have lots of business            buy.                            will ever tell you that “it's a
       ideas. Very few people have
       true startup ideas. Here's          That's it. By getting some
       how to deal with both.              people to pay you know your
                                           business idea is valid and it
                                           won't fall flat on its face.


                                           Scenario #2: Your idea is a
                                           (true) startup idea.
                                           If you're thinking about
                                           replacing the car as a means
                                                                               great idea,” because what
                                           of transport, making grocery        you're suggesting is unheard
       Scenario #1: Your idea is a         stores unnecessary or a way
       business idea.                      to use electric power in your       of. People will think you're
       If you're thinking about            house without sockets, those        crazy and you'll have to fight
       starting a lemonade stand,          might be startup ideas.             long and hard to convince the
       coding a fitness app, creating                                          world. But if you pull it off,
                                           ·      They change the entire       you'll make it a much better
       a content management
                                               landscape of the industry       place. To find out if it's worth
       software, video community               they're entering or replace
       website or new productivity             it with a new industry          launching:
       tool, those are all business            altogether.                     ·       Ask yourself if what
       ideas.                                                                      you're creating is a major
                                           ·      They mark a vertical             technological
       ·      They don't redefine              leap in progress by
           the industry you're                 replacing or improving              breakthrough.
           entering.                           what's already out there to     ·       Think about whether the
       ·      They extend what's               the point you wouldn't              timing's right.
           already out there.                  even want the old               ·       Answer this: “If I
       ·      They can easily be                                                   dedicate all of my time and
           validated.                                                              money to this and it
                                                                                   completely fails, will it still
                                                                                   have been worth it, because
       These are the kinds of ideas
                                                                                   the underlying issue is so
       your friends will tell you are
                                                                                   important?”
       “great ideas.”
       To find out if they're worth
       launching:                                                              Then, you can put your heart
                                                                               and soul into it and even if it
       ·      Come up with a
                                                                               falls flat on its face, you won't
           business model (for
                                                                               regret a single day spent on it.
           example a monthly
                                                                               Two of the key traits of
           subscription).
                                                                               startups are:
       ·      Put up a landing page
                                                                               ·       They can afford to
                                                                                                  Continue on pg 13
                                                                                                  Continue on pg 13
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