Page 32 - Banking Finance August 2022
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ARTICLE


          6) With  AI  progression's and  voice  recognition  the  basing their ideas on what they thought would succeed
             application of chatbot is increasing.               the most in the future .Then they would have unbundled
                                                                 the offerings of other banks and decided on which
          Banking chatbot can be broadly categorized in          topics they could start building the chatbots to handle.
                                                                 SBI has successfully deployed workforce enablement
          3 parts -
                                                                 tools like chatbots for improving productivity and quality
          1) First category involves FAQ, which are simple questions
                                                                 of customer service personnel.
             which you may want to ask your bank executives, for
             which there are simple structured answers. You ask  B) HDFC Bank's - "EVA" (Electronic virtual assistant) is AI
             question, Bots will respond and it learns along with way.  based chatbot application of hdfc bank. It is aimed to
                                                                 serve customer better  and faster ,  by leveraging
          2) Second category  involve financial transactions, where
                                                                 technology. EVA uses latest AI and  natural language
             in you can make fund transfer from person to person,
                                                                 processing to understand user queries and fetch relevant
             pay your bill or recharge your bills using queries.
                                                                 information from thousands of  possible sources .By
          3) In third category it involves helping people discover new  conversing  with  EVA  customer  can  get  various
             features. These answers simple how to tasks such as
                                                                 information. EVA has already answered more than 5
             how to reset your ATM Pin , which is a bit more evolved
                                                                 million queries from around a million customers with
             and is like interacting with your bank executive
                                                                 85% accuracy. EVA hold more than 20000 conversation
                                                                 per day. EVA can be connected on all digital channel of
          Examples  of  famous  Chatbots  and                    HDFC bank, i.e., website, mobile site and dedicated
                                                                 portals of bank customers. She is also available on voice
          utilities
                                                                 via Google assistant .If you just say "ok Google, talk to
          A) SBI, largest public sector bank with millions of customer
                                                                 HDFC bank" into your Google assistant you can talk to
             is embarking on its AI journey from point of view of both
                                                                 EVA. EVA can also be connected through Amazon echo
             employees and customer .SBI launched a national
                                                                 devices, just say "alexa, open HDFC bank to connect
             hackthon, "Code for Bank", for developers, students to
                                                                 with EVA.
             come up with innovative idea and banking solution
             focusing on bots. SBI is currently using an AI-based
                                                              Questions like
             solution developed by chapdex , the winning team from
                                                              1) "Tell me IFSC code of ------ branch",
             its first hackthon. The solution essentially scans cameras
             installed in branch and captures the facial expression  2) "Current FD rates"
             of customer and immediately reports whether the
                                                              3) "Give me the address of ---- branch"
             customer is happy or sad. This is real-time or near to
                                                              4) "Rates and charges of ----------"
             real time feedback. Chatbot of SBI is named "SIA" (Sales
             intelligence Assistant),launched is AI powered chat
             assistant that addresses customer inquiry instantly and
             help them in  everyday banking task just like bank
             representative. This facilitates customer with numerous
             consumer banking actions.SIA is developed by PAYJO .It
             is setup to handle nearly 10000 enquiries per second
             which according to payjo , is 25% of queries processed
             by Google everyday.SBI claims SIA continuously learns
             with each interaction and get better over time. It is a
             machine learning based  product. Currently SIA can
             address enquiries on banking products and services. It
             is trained with set of past consumer questions and is
             said to handle frequently asked questions aptly. Payjo
             developed SIA after studying how other banks were
             changing their customer service business models and


            32 | 2022 | AUGUST                                                             | BANKING FINANCE
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