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the  opening up  of  the  Insurance market  in  India  the  new  private  entrants  into  the


               insurance  market  are  eying  to  this  pension  market  which  remains  largely

               unexploited. Pension plans combined with health care benefits shall become more


               popular  than  ordinary  insurance.  Irrespective  of  the  relative  importance,  it  goes

               without  saying  that  today  our  insurance  agents  have  completely  neglected  this

               market and sooner they appreciate better.




                                                       Section B


               Other savings instruments like Shares Units Capital Markets Mutual Funds etc.


               vis- a-vis- Insurance



               An agent does meet situations while canvassing life insurance where the prospect

               starts  comparing  the  returns  of  life  insurance  with  other  saving  instruments  like


               Shares, Units, Capital Market and Mutual Funds. But such comparison is uncalled

               for,  for  the  basic  difference  that  exists  between  such  savings  instruments  and  life


               insurance.



               1)   These  savings  depend  for  their  value  on  the  market  condition.  The  values

               fluctuate.  Uncertainty  prevails  on  the  ultimate  value  which  the  depositor  would

               receive.  On  the  other  hand  life  insurance  intends  to  substitute  certaintly  for


               uncertaintity.  Bonus  element  in  life  insurance,  has  been  increasing  every-time,

               though theoretically it can decrease if the return on investment is reduced. Even to


               eliminate  this  marginal  uncertainty,  the  Insurance  Companies    has  come  to  offer

               policies with guaranteed return and it is quite substantial.



               2) Any rate of return cannot guarantee to pay the targeted amount on death when it


               occurs. It is only life insurance which can do it .




                              Copyright Dr Rakesh Agarwal   Sashi Publications Private Limited



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