Page 27 - IC23 life insurance application
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3) LIC offers ‘Bima Nivesh’ policy which is investment oriented. Returns here are as


               good as PPF and are exempt from income tax while paying the premium and exempt

               while receiving the claim.



               An insurance agent would do well to emphasise on the income tax aspect for those


               prospects who are investment addicts.



               But  it  is  wise  and  preferable  to    sell  life  insurance  for  what  it  is,  emphasising  its

               intrinsic  value.  All  over  the  world  life  insurance  sells  as  life  insurance.  Life  is  the

               most    important  property  and  this  income  earning  property  can  be  best  protected


               through life insurance. There is nothing, absolutely nothing yet invented by human

               ingenuity, which can substitute life insurance. Therefore face the criticism with faith


               and confidence. Do not allow a brinjal to be compared with an apple. Similar thing

               only  can  be  compared.  And  there  is  nothing  which  is  even  remotely  similar to  life


               insurance. It is unique. There is no substitute for life insurance.



               Sample this story. Two tourists were  passing through a desert. In the night, they

               heard a voice. "Carry some sand in your pocket. Tomorrow morning when you will


               look at it , you will be both glad and sad" . They carried some sand in their pocket

               and  in  the  morning  ,  it  had  turned  into  gold.  They  were  glad  because  they  had

               carried some, but sad because they did not carry more.



               That is life insurance.




















                              Copyright Dr Rakesh Agarwal   Sashi Publications Private Limited



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