Page 4 - Portfolio

Tea with a Twist

Chinese summary

春水堂因意外而研發出了珍珠奶茶，從此大受歡迎，全世界形成一股珍奶風潮。雖然
材料很簡單，只要把珍珠、紅茶、奶精、糖和冰混在一起，卻是用最好的原料。所有的調茶師
都要接受三個月到一年的訓練，使用精密的折射儀來測量甜度與味道。就算只是單調的茶
飲，只要做點變化，就能使其變得更加不一樣。

English summary
Because of an unexpected idea, bubble tea came out and became popular

all around the world. e ingredients that Chun Shui Tang Cultural Tea House
uses are very simple, mixing bubble, red tea, fresh cream, sugar and ice cubes,
but the most important is that they only use the best ingredients. eir tea
makers had to go through a training program which lasts from three months to a
year. Just a simple tea, only change a little, it may be di erent.

Creative slogan: e true love between Tea and Tapioca

Creative campaign

To promote Chun Shui Tang Cultural Tea House all over the world, it can
set up pop up stores in other countries which they don’t have branches. It may

attract some corporations to invest and achieve the e ect of promotion.

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