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Recipes were  on offer for interested visitors to take home.
           Lynca Meats kindly donated the bacon and stir-fry meat cooked and serve

           Fire & Feast Festival Johannesburg


           The annual festival to celebrate all things meat and braai took place from 6
           to 8 September.

           To leverage  partnerships  in order  to achieve a favourable price for  the
           sponsorship, the Pork Theatre was be shared this year by SAPPO, Malu and
           Lynca.

           Celebrity chefs and other pork savvy chefs did public demonstrations to a sit-
           down audience.

           The SAPPO team also braaied, cooked and presented many delicious tasting
           samples to visitors to the show.

           Meat masterclass cooking events for African consumers

           A series of 5 training events took place in conjunction with True Love and Move
           Magazines.
           These events included pre- and post-publicity in True Love and Move for the
           pork cooking training events,

           These  events  were  a big success,  and all the  participants enjoyed  these
           cooking classes thoroughly, learning many new pork cooking skills,

           Roots Pork Festival in Soweto

           This SAPPO and Lynca initiative took place on 2 and 3 August, and the Roots
           customers attending the event thoroughly enjoyed the pork tasting dishes.

            Discussions are currently held to possibly hold more events with Roots and
           with the Econo Food Store groups in township areas.
















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