Page 37 - Realtai Communications Strategy
P. 37

Realtai communications strategy






                 9.                               Some of the core areas include but not limited to.

                                                        Assistance with collateral to support Realtai’s
                 Establish                              corporate brand and identity.

                 corporate
                 communications                         Assistance with corporate publications –

                 strategy.                              copywriting, photography, editing etc.


                                                        Support with corporate stakeholder
                                                        engagement.


                                                        Design and publishing of corporate

                                                        publications, printed and digital.


                                                        Creation and rollout of corporate campaigns
                                                        (Public facing, key internal campaigns, sharing

                                                        of campaign and performance information,
                                                        internal comms – staff communication,

                                                        templates for group communications, staff
                                                        events etc.).





                 10.                               Some of the core areas include but not limited to.

                                                        Campaign planning and management of
                 Campaign                               communication products, services or issues.

                 planning &
                 management.                            Co-ordination of design, visual identity,

                                                        photography, video production, copy writing,

                                                        printing, merchandise, exhibitions and

                                                        roadshows, social media campaigns etc.










                                                                           PRIVATE AND CONFIDENTIAL 36
   32   33   34   35   36   37   38   39   40   41   42