Page 36 - Act! Marketing Automation User Guide

Landing Pages Act! v21

In order to begin adding questions to your form, click the Actions menu in the top right
corner, and choose Add Control.

The dropdown menu provides a large range of different field types that you can use. Single
Textbox is the most common and allows contacts to type in a freeform response to your
question. We will add some fields shortly, but you can find a list of the types that are
available below:

NOTE: All field types can be mapped back to Act! database fields with a few exceptions
that are listed in their descriptions.

 Checkbox: Allows you to add a checkbox for contacts to tick or clear. This field
cannot be a mandatory field.

 Checkbox List: Allows you to add a list of checkboxes (so could be used to allow
contacts to indicate which products or services they are interested in) and contacts
can tick multiple options. Checkbox lists can be made mandatory fields that
contacts must fill in before they submit the form.

 Comment Box: Adds a large text box that allows contacts to add their own
freeform comments. Can be a mandatory field.

 Dropdown: Adds a dropdown list of values that you can configure. Can be a
mandatory field.

 Date: Adds a field that allows you to choose a date from a mini calendar view. Can
be a mandatory field.

 Date / Time: Same as a Date field, but also allows you to insert a time as well.
Can be a mandatory field.

 Email: Used to add an email address to your form. You MUST include at least
one email field on your Landing Page. The program uses this to perform
duplicate checking, and in order to perform any emarketing you will need this
information. Can be a mandatory field, and at least one field should definitely be
marked as such.

 Hidden: This field will not be able to be seen by contacts who complete your form,
but it allows you to add a default value and map this back to Act!. This is useful if
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