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Redefining Customer Engagement with AI:

WebEngage Partners with Sobha Realty

November 6, 2024 uaenews247
November 6th, Dubai, UAE: In an industry-first move, Sobha Realty, a leading developer of luxury
real estate across the Middle East and India, has joined forces with WebEngage, an industry leader
in marketing automation, to revolutionize customer engagement through AI and data-driven
insights. This collaboration will empower Sobha Realty to deliver personalized communication and
enhanced experiences to buyers, cementing its reputation for innovation and customer-centricity.

As a company synonymous with its ethos of the ‘Art of the Detail,’ Sobha Realty continuously
pushes the boundaries of digitalization in the real estate sector. Integrating WebEngage’s cutting-
edge Customer Data Platform (CDP) and AI-powered automated tool, Sobha Realty will enhance
buyer engagement by providing hyper-personalized experiences.

Through WebEngage’s AI and CDP-powered platform, Sobha will gain deeper insights into customer
behavior, enabling the creation of personalized campaigns across email, social media, web, and

https://uaenews247.com/2024/11/06/redefining-customer-engagement-with-ai-webengage-
partners-with-sobha-realty/