Page 415 - Business Principles and Management
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Unit 5




                                                 FIGURE 15-5 The financial reports of a business meet the information
                                                 needs of several groups.

                                                     USER         NEEDS FINANCIAL DATA TO...

                                                     Manager
                                                                  make day-to-day decisions.
                                                                  review past results.
                                                                  plan for the future.

                                                     Owner
                                                                  decide whether to increase or decrease ownership investment.
                                                                  decide whether to continue business operations.

                                                     Supplier
                                                                  decide whether to extend credit.
                                                                  decide how much credit to extend.

                                                     Lender
                                                                  decide whether to lend a business money.
                                                                  decide on the terms of a loan to a business (amount, time period,
                                                                  and interest rate).

                                                     Union
                                                                  determine fair increases in wages, salaries, and fringe benefits.

                                                     Government
                                                                  arrive at fair tax rates.
                                                                  detect fraudulent practices.



                                                   Each balance sheet has a heading that includes the name of the business, the
                                                title “Balance Sheet,” and the date. The information in the balance sheet presents
                                                a picture of the business’s financial position on the date in the heading. Balance
                                                sheets are prepared at least once a year.

                                                KINDS OF FINANCIAL DATA
                                                An example of a balance sheet for a jewelry store, the Crown Corporation, is
                                                shown in Figure 15-6. On December 31, the accountants for the Crown Corpora-
                                                tion prepared a balance sheet. The value of every asset the business owns is listed
                                                under Assets. As shown in the figure, Crown’s total assets are $536,000. The com-
                                                pany’s debts—items purchased on credit and the mortgage still owed on the land
                                                and building—are listed under Liabilities, which total $136,000. The accountants
                                                subtracted total liabilities from total assets to calculate Crown’s capital, $400,000.
                                                   Crown purchases jewelry from a manufacturer and then resells it to cus-
                                                tomers. Until the jewelry is sold, it is listed as an asset called merchandise inven-
                                                tory. Merchandise inventory is the value of goods purchased to sell to customers
                                                at a profit.
                                                   Crown Corporation sells merchandise on a cash or credit basis. For credit sales,
                                                the company allows customers to pay in 30, 60, or 90 days or use a credit card.



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