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MyMISLab ™
Improve Your “Right. Flores and his group demonstrated this thing works. You can use the cloud
Grade! and all this exercise gear and mobile devices to collect, integrate, and report exercise
Over 10 million students data. So, who do we sell it to, and what do we tell ’em to induce them to buy?”
improved their results using “I talked to a couple of insurance companies, and they’re not promising.” Jared
the Pearson MyLabs. looks at Zev.
Visit mymislab.com for “No? Why not?” Zev knows the answer, but he wants to see if Jared does.
simulations, tutorials, and “They don’t like exercise. Exercise doesn’t prevent disease. Well, maybe some
end-of-chapter problems. cardiac diseases, and long term maybe some diabetes, but it doesn’t do anything for
cancer or Alzheimer’s. The insurance companies think exercise just raises claims due
to exercise-induced injury.”
“You’re kidding.” Nicki can’t believe what’s she’s hearing.
“Even worse, to them anyway, when you get in good shape, you last longer when
you do get cancer or whatever. So, you live longer on your way out the door, and their
care expenses increase.”
“I can’t believe I’m hearing this!” Nicki says what she’s been thinking.
“So, Zev, I’m wondering, do you think there’s any
government money in this? Obamacare funds we could tap?”
Jared’s looking right at Zev.
“Maybe. I’ll ask some friends. That kind of money is slow
to get, and the reporting requirements can be so painful it’s
“How much not worth it. But I’ll find out what I can. That won’t help us
money does a immediately, though.”
system own?” “Well, the real beneficiary of this is the whole system. All
the players together.” James speaks up for the first time.
“Young man, you may be right. But let me ask you,
how much money does a system own?” Zev is gentle, but
privately he’s amazed at James’s naiveté.
Source: Bizoo_n/iStock/Thinkstock/Getty Images
“Well, none, Mr. Friedman.” James figures out where
this is going.
“Then the system can’t be a buyer, can it? Saying the system gets the benefits
might make sense to you techies, but it won’t make sense down at the bank.” Zev is
still gentle, but James is squirming.
StUdy QUeStIonS
Q1 What are the basic types of processes?
Q2 How can information systems improve process quality?
Q3 How do information systems eliminate the problems of
information silos?
Q4 How do CRM, ERP, and EAI support enterprise processes?
Q5 What are the elements of an ERP system?
Q6 What are the challenges of implementing and upgrading
enterprise information systems?
Q7 How do inter-enterprise IS solve the problems of enterprise
silos?
Q8 2025?
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