Page 16 - CIMA MCS Workbook May 2019 - Day 2
P. 16
CIMA MAY 2019 – MANAGEMENT CASE STUDY
Task
From: Finance Director
To: Finance Manager
Subject: Critical success factors
The CEO is very keen to pursue further development into the use of new technology as a key
strategy for our future growth (see email attached). He has requested that we consider how to
distinguish between critical success factors and core competence and provide him with a quick
overview of how a greater understanding of CSF’s will contribute toward his business plan and
hopefully the continued success of Jord.
Please let me have a briefing note by close of play which details the following:
‐ Explain CSFs, how they differ from core competences and why they are so important to the new
strategy.
‐ Identify what the CSFs might be for Jord which will support this new business venture.
Carla
Prepare the briefing note the FD has requested (Time: 45 minutes)
36 KAPLAN PUBLISHING
