Page 9 - My Marketing Sucks Book

We become the de-facto marketing department for our clients for less
money a month than they spent on just one print ad (that usually failed

anyway). Truly a real win-win for everyone!

● Our talented business partners - There are too many to mention here
but, there are a few that are paramount to the success of hundreds of

businesses over the years.

We tried to estimate the amount of revenue we generated for our
customers over the past few years. Money that we could point directly
to our tools, resources and coaching as having generated. We came up
with a ballpark number of about $50 million dollars in client revenue

growth.

In 2003, we entered the world of autoresponders with Tom Kulzer and

Sean Cohen. Back then, the concept of drip marketing and
autoresponders was just starting to make their way into the business
world as an everyday tool. They worked close with us to introduce this
powerful service to the fitness industry. We used their software to

create the backbone for our proprietary AutoPilot Solutions drip
marketing system. It was truly leading edge and one of a kind.

We also have to thank one of our key developers in the website world.
Shortly after we started our company, Allan and I knew the key to any
businesses success going forward would be to have a powerful online

presence. That could be achieved inexpensively via a website. Keith
Hickman was one of our main players for us in this area. At one time,
we ran 90% of all our client sites through Keith’s site builder system at

Houston’s Host. Simplicity and ease of use was the key. Keith provided
the best solutions and support in the industry.

One of our favorite developers we used over the years was Rob Page of

BittySites.com. An absolute genius and one of the most creative people
on the planet, Rob had the skills and vision to create designs that were
beautiful but also very advanced to incorporate our technologies. His