Page 93 - My Marketing Sucks Book
P. 93

Create A Big Impact With Simple Changes

               Here are just a few ways you can under promise and over deliver in your daily life:
                   ●  Arrive early

                   ●  Charge less
                   ●  Give more
                   ●  Work longer

               We could list 50+ more ways to live by this principle.
               More importantly, you should create your own list of at least 10 ways to under-

               promise and deliver more to your friends, family, faith and business.
               I work hard every day I try to embrace that into my own personal life. If I over
               overpromise and under deliver for my kid I noticed the disappointment
               immediately. Being careful to under promise and over deliver takes a conscious

               effort but once it becomes part of you know it before they know it if you fall
               short.

               Just imagine the world if everybody under promised and over delivered
               throughout each day!
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