Page 49 - Black Friday Ebook (FINAL)
P. 49
Creatives
Images >> Packshots
A packshot is a photo of your product.
It shows the product packaging so people can recognise the product when they
come across it in (online, print or in store)
Packshot can be done on a neutral background, or with the product being used
or put in situation.
● Each product separately
● Whole product line together
● In situation (lifestyle images) These can be presented in a flatlay, showing
the packaging.
