Page 53 - Black Friday Ebook (FINAL)
P. 53
Videos
Videos are important and they don’t have to be expensive to produce.
You can create and edit them on your phone.
You don’t even have to make them yourselves - work with smaller content
creators to create fresh content, or ask your customers to send you some.
Product Explainers
How to Videos
Short videos showing how to use the product, 15
sec to 1 min.
Animated GIFs
You can also use animated GIFs / stop-motion
to display your product. They are good to add
to carousels as well.
● Product packshot in rapid succession
● Boomerangs
● Stop-motion / animated flatlays
(we can’t animate that in a PDF, but you know what we mean)
What We Suggest:
● 3 how-to video/GIFs (but the more, the better)