Page 63 - Ignite Change: Unleashing thought leadership - A roadmap to thougth leadership
P. 63

If you want to CURATE, try:

                   –  ScoopIt
                   –  LinkedIn Slideshare

                   –  Wakelet
                   –  Padlet


               If you want to CREATE, try:

                   –  YouTube/ Vimeo (also YouTube Teacher)

                   –  Record a TED Talk (add video from mind map)
                   –  WordPress

                   –  Recording a Podcast (SoundCloud)

                   –  Record a webinar
                   –  Write a blog (WordPress)

                   –  Create a website
                   –  Author an eBook

                   –  Write How-To Guides and Best Practice Toolkits
                   –  Write articles for industry magazine and journals

                   –  Write academic peer-reviewed articles


               Where should I start?

               A good place to start is with a blog. You can use your blog as a framework on which

               you can pin all your other content. By this we mean that you can embed other social
               media (like tweets, SlideShare, Vimeo) within the blog framework.



               Top tip – Add sharing buttons and you will make it super easy for your audience to
               share and distribute your message with others (building your brand profile).


               Keep reading – in the next chapter, we share a toolkit of resources that you can use

               to build your professional online persona.












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