Page 113 - International Marketing
P. 113

NPP










                                   Organizational  Structure in Foreign Market
                                   Introduction



















                                   Factors affecting organizational design
                                   1. Quality of management:


                                   2. Diversity of product lines:


                                   3. Size of firm:




                                   4. Location of subsidiaries and their characteristics:








                                   5. Economic blocks:






                                   International Marketing  Communication



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