Page 62 - 結案報告書-內文.indd

3-1區 文案 3-1區 展板

進戲院看《海角七號》變成一種全民運動與流行現象，也讓
拍攝地點屏東恆春一夕成名。劇中的故事情節、人物對話彰
顯出台灣的風土民情與可愛，引起很多人的共鳴，恆春小鎮
上充滿前來找尋電影情節地標的影迷，屏東縣政府更針對電
影中各個景點，如西門、夏都飯店、白沙灣、墾丁大街、
茂伯送信經過的田野小路(保力村)、阿嘉看海的堤防(萬里
桐)....等，規劃觀光巴士及單車路線，搭電影熱潮推展地
方觀光產業。

Cape No.7 has drawn people all over Taiwan to step into the
cinema as it became a prevailing trend. Hengchun of Pingtung
County also turned into a household name along with the
popularity of the film. The storyline and conversations between
the characters highlights the charm and cultural of Taiwan,
touching a wide spectrum of people. The small town of
Hengchung is now packed with movie fans searching for the
scenic spots of the movie. The Pintung County Government
also arranged bus tour lines, in hope of promoting local tourism
industry, to visit some of the famous movie scenes such as the
West Gate, Chateau beach resort, the white sand beach, Kenting
Thoroughfare, Uncle Mao’s house, the country road where Uncle
Mao delivered osts,
and Wanli Paulownia where Aga sat to observe the sea.
恆春西門 Hencheng West Gate
萬里桐 Wanli Paulownia
茂伯的家 Uncle Mao’s House
夏都沙灘酒店 Chateau beach resort
白沙灣 The White Sand Beach

121
120 展場文案及設計圖 展場文案及設計圖