Page 3 - Doyouspeaksustain

CONTENT OVERVIEW CHAPTER OVERVIEW

CHAPTER 1 BUSINESS IN THE 21ST CENTURY 16

INVITATION 7 THE PEOPLE FACTOR 1.01 TIME FOR RESPONSIBLE BUSINESS 18
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Companies as part of society 18
Missing the baseline 19
HOW TO USE THIS BOOK 8 CONTRIBUTING TO SOCIETY What is business about? 21
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The business of business 22

CHAPTER OVERVIEW 9 REVISING GLOBAL 1.02 POWER MEANS RESPONSIBILITY 23
Page 9 DYNAMICS An employment engine 24
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1 BUSINESS IN THE Size matters? 25
26

Significant reach and impact
21 CENTURY 10 ABOUT YOU AND ME A snapshot of negative impacts 27
ST
Page 16 Page 300
1.03 OUR ECONOMIC NARRATIVE 28
2 WHAT IT’S ALL ABOUT HOW TO GO ON Free markets 28
Page 42 Page 346
Unlimited natural resources 31
A key: perpetual growth 32
3 UNDERSTANDING EPILOGUE
DRIVERS Page 348 1.04 IS THERE A NEW NARRATIVE? 33
Page 72 A new role for business 33
HOW TO GET IN TOUCH
4 MANAGING SUSTAIN- Page 352 Creating value for society 34
35
The time is now
ABILITY
Page 102 REFERENCES
Page 354 CHAPTER 2 WHAT IT’S ALL ABOUT 42
5 AVOIDING GREENWASHING
Page 142 IMPRINT 2.01 THREE SUSTAINABILITY MARKERS 44
Page 370 Challenging “business as usual” 44
6 IDEAS AND INNOVATION Drawing a vision 45
Page 176 Two significant agreements 46