Page 8 - Doyouspeaksustain
P. 8

8.03          FIVE TRENDS IN ENGAGEMENT                       251                        CHAPTER 10           ABOUT YOU AND ME                                300
                                 Focus–narrow or broad                           251
                                 Going for impact                                252                               10.01         WHY MORE SUSTAINABILITY                         302
                                 Alignment with the SDGs                         253                                             IS NOT ALWAYS GOOD
                                 Provide matching funds                          254                                             It deludes the facts                            302
                                 Partner with others                             255                                             It leaves us complacent                         304
                                                                                                                                 It triggers guilt and pressure                  305
                   8.04          HOW TO DO GOOD, WELL                            258                                             The great stuff our current narrative           306
                                 Some critical questions on engagement           258
                                 Navigating strategic engagement                 260                               10.02         YES, THE CONSUMER MATTERS–A LOT                 308
                                 Building on a solid foundation                  261                                             Why different makes a difference                308
                                                                                                                                 Less is actually part of the game               310

            CHAPTER 9            REVISING GLOBAL DYNAMICS                        266                                             How do we use our power?                        313

                                                                                                                   10.03         WHY IS IT SO HARD TO                            315
                   9.01          WHO PAYS THE BILL?                              268                                             CHANGE OUR CONSUMPTION
                                 Unequal distribution of burdens                 268                                             Gaps in knowledge and attitude                  316
                                 The vulnerability of tourism                    270
                                                                                                                                 A tough one: inconsistent behavior              317
                                                                                                                                 On the hook                                     318
                   9.02          TREATING CLOTHES AS COMMODITIES                 274
                                 Unhealthy business dynamics                     274                              10.04          WANT TO LIVE ON A SMALLER FOOTPRINT?            320
                                 The real wage issues                            276
                                                                                                                                 The goal: 2.3 tons per year                     320
                                                                                                                                 Whats your personal footprint                  321
                   9.03          SMARTPHONES BEHIND THE SCENE                    279                                             How to handle internet use                      322
                                 Do you really need a smartphone?                279                                             Yes, diet needs to be mentioned                 325
                                 Mining for smartphones                          281
                                 A big footprint in manufacturing                283                               10.05         APPLY THE “GOLDEN RULE”                         328
                                 And when it’s over?                             284
                                                                                                                                 Where can I avoid?                              328
                                                                                                                                 Why reducing is an option                       332
                   9.04          TRANSFORM FISHING—AND MEAT?                     289                                             The fun world of refusing                       336
                                 A booming industry                              289                                             Recycling matters, period.                      338

                                 How are fishermen doing?                        290                                             Feelgood offset                                 342
                                 What about overfishing?                         291

                                 Gardening fish                                  293

                                 How about meat, then?                           296
   3   4   5   6   7   8   9   10   11   12   13