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Further Reading








             Introduction

             What is leadership?
               Kotter, John P. “What Leaders Really Do,” Harvard Business Review, December
                  2001.
               Zaleznik, Abraham. “Managers and Leaders: Are They Different?” Harvard Busi-
                  ness Review, January 2004.

             Chapter 1: Building a Unifying Vision
               Heifetz, Ronald, and Donald L. Laurie. “The Work of Leadership,” Harvard Busi-
                  ness Review, December 2001.
               Ibarra, Herminia. “Women and the Vision Thing,” Harvard Business Review, Jan-
                  uary 2009.
             What is a vision?
               Collins, Jim, and Jerry I. Porras. “Building Your Company’s Vision,” Harvard Busi-
                  ness Review, September–October 1996.
               Laws, Kevin. “Successful Startups Don’t Make Money Their Primary Mission,”
                  HBR.org, July 10, 2015.

             Crafting your vision
               Arussy, Lior. Next Is Now: 5 Steps for Embracing Change—Building a Business
                  That Thrives into the Future. New York: North Star Way Publishing, 2018.
               “Creative Job Titles Can Energize Workers,” Harvard Business Review, May 2016.
               Kouzes, James M., and Barry Posner. “To Lead, Create a Shared Vision,” Harvard
                  Business Review, January 2009.


             Chapter 2: Developing a Strategy
               Drucker, Peter F. “The Theory of the Business,” Harvard Business Review,
                  September–October 1994.
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