Page 54 - Futr Investment Proposal
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            Cash Sensitivity










                                                                                            Reductions in cash

                                                                                            (£84m) – Reduction in revenue
            Cash Sensitivity                                                                (£1m) – Doubled the salaries of 19 staff but offset some of
                                                                                            this by delaying several hires in line with sales reduction and
             100,000,000                                                                    using knowledge from Peak/Sorted recruitment drives. We
                                                                                            have added a £50k HR role due to the level of staff and
              90,000,000                                                                    recruitment.
              80,000,000
              70,000,000                                                                    (£1m) – Additional Marketing spend based on the analysis
              60,000,000                                                                    of WeInfluence + inflationary sensitivities.
              50,000,000                                                                    Summary
              40,000,000
              30,000,000                                                                    The original plan had a cash low point of £1.2m in Oct 2019,
              20,000,000                                                                    raising questions over why they need £2m investment. The
                                                                                            sensitivities reduce the cash low point to under £300k in
              10,000,000                                                                    April 2020.
                       -
                          Current  Jan-19  Apr-19  Jul-19  Oct-19  Jan-20  Apr-20  Jul-20  Oct-20  Jan-21  Apr-21  Jul-21  Oct-21  Jan-22  Apr-22  Jul-22  Oct-22  Jan-23  The flexibility in the cost base of the workforce gives this
                                                                                            business every opportunity to avoid taking any more
                                                                                            investment on, although as we are aware from experience it
                                Original Cash        Sensitised Cash                        is rare for a tech business to scale with that level of funding.

                                                                                            In any variation of this plan the cash churn will allow Futr 18
                                                                                            months of runway
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