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t’s a recipe that began simply     PEOPLE.
                                                                                                                                        under the leadership of Moses
                                                                                                                                        Rosendin. It has grown more
                                                                                                                                     Icomplex over time as it was          CULTURE.
                                                                                                                                      passed on from Moses to his wife
                                                                                                                                      Bertha and then to their sons,       CORE VALUES.
                                                                                                                                      Ray and Lou. Under Tom Sorley’s
                                                                                                                                      leadership, we added in a unique
                                                                                                                                      element – employee ownership.        ENTREPRENEURIAL SPIRIT.
                                                                                                                                      As an employee-owned company
                                                                                                                                      (ESOP), we represent a rare breed    THE ROSENDIN RECIPE
                                                                                                                                      among specialty contractors. From
                                                                                                                                      the wages and benefits for our
                                                                                                                                      salaried staff to maintaining our
                                                                                                                                      unionized field staff. Our employees
                                                                                                                                      have access to a healthcare plan,    developers to technology giants to   manufacturers to develop safer
                                                                                                                                      a pension plan, a 401K. These are    high-tech manufacturers, when our   dual-handed bandsaws, and we
                                                                                                                                      all best-in-class among specialty    customers call, we answer and have   have been a knife-free company
                                                                                                                                      contractors.                         traveled with some to other states   since 2006.
                                                                                                                                                                           and countries because they trust
                                                                                                                                      We do more than just provide         us. One particular customer has     Our Craft Empowerment Program
                                                                                                                                      wages and benefits, however. We      partnered with us in four different   (CEP), implemented in 2018, has
                                                                                                                                      invest in our people – truly invest.   states and two different countries   brought a new level of safety
                                                                                                                                                                           over the course of our 35-year      and empowerment for our field
                                                                                                                                      Our Training Department has put in   relationship. This relationship     employees. This program helps
                                                                                                                                      the extra effort of ensuring that our   continues to exist because of our   to provide a platform for the
                                                                                                                                      employees can receive continuing     people.                             voice of the field to be heard and
                                                                                                                                      education credit for some of the     As an ESOP, we share a vision to    ownership of solutions on the job
                                                                                                                                                                                                               site. Even the general contractors
                                                                                                                                      training they receive, and it’s
           MESSAGE FROM THE CEO                                                                                                       relevant training so that even if    build a legacy and a company of     and subcontractors on job sites
                                                                                                                                                                                                               are coming to the designated CEP
                                                                                                                                                                           which we can all be proud. It is a
                                                                                                                                      someone opts to leave, they are
                                                                                                                                                                                                               individual to ensure that job site
                                                                                                                                      better trained and equipped than
                                                                                                                                                                           and the office. When I joined the
                                                                                                                                      when they started at Rosendin. It is   vision shared between the field   concerns are quickly resolved. Our
                                                                                                                                      our goal and a core value to ensure   team in Tempe all those years ago,   customers and employees are
           I was asked recently, “Mike, what makes Rosendin different?” It was a                                                      that we build people when they join   I remember the first Service Awards   working together to help make our
           question I sat on for a few days. At first, the answer seemed obvious:                                                     Rosendin. A vital element of this    celebration I attended. Three       job sites safer, stronger, and more
           our people. However, as I thought more about it, I realized that our                                                       recipe.                              people received their pins. The     efficient. That also sets us apart
           people are one element in a formula that has been passed on for the                                                        Our customers also contribute        ceremony was held in a banquet      from our peers.
           last 101 years. Our people mix with our culture, our core values, and our                                                  to this recipe. The relationships    room at a local restaurant. In 2012-  We are a trusted partner for our
                                                                                                                                                                           2013, the office outgrew the ability
           entrepreneurial spirit.                                                                                                    formed and nurtured between          to hold this in a banquet room and   customers. Our financial stability
                                                                                                                                      Rosendin and our customers           now we need the whole restaurant.   attracts these customers because
           It’s a formula, or recipe if you will—the Rosendin Recipe.                                                                 directly contribute to our success as                                    they see that we invest in not only
                                                                                                                                      a company. These relationships are   As technology has evolved, so       them but in the technology, talent,
                                                                                                                                      deep and unique to our industry.     have we. We invest in and train our   and relationships required to be
                                                                                                                                      Do you realize that some customers   people in the newest technology     successful long-term partners.
                                                                                                                                      of Rosendin have been with us for    and tools to bring greater
                                                                                                                                      over 30 years? There are customers   efficiency, safety, and quality to the   Our history, our people, and our
                                                                                                                                      who have been with us for 50         work we do. It’s been more than     culture set us apart.
                                                                                                                                      years! That’s unheard of! From       three years since we partnered with               - Mike





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