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t’s a recipe that began simply    PEOPLE.
              under the leadership of Moses
              Rosendin. It has grown more
           Icomplex over time as it was         CULTURE.
            passed on from Moses to his wife
            Bertha and then to their sons,      CORE VALUES.
            Ray and Lou. Under Tom Sorley’s
            leadership, we added in a unique
            element – employee ownership.       ENTREPRENEURIAL SPIRIT.
            As an employee-owned company
            (ESOP), we represent a rare breed   THE ROSENDIN RECIPE
            among specialty contractors. From
            the wages and benefits for our
            salaried staff to maintaining our
            unionized field staff. Our employees
            have access to a healthcare plan,   developers to technology giants to   manufacturers to develop safer
            a pension plan, a 401K. These are   high-tech manufacturers, when our   dual-handed bandsaws, and we
            all best-in-class among specialty   customers call, we answer and have   have been a knife-free company
            contractors.                        traveled with some to other states   since 2006.
                                                and countries because they trust
            We do more than just provide        us. One particular customer has     Our Craft Empowerment Program
            wages and benefits, however. We     partnered with us in four different   (CEP), implemented in 2018, has
            invest in our people – truly invest.   states and two different countries   brought a new level of safety
                                                over the course of our 35-year      and empowerment for our field
            Our Training Department has put in   relationship. This relationship    employees. This program helps
            the extra effort of ensuring that our   continues to exist because of our   to provide a platform for the
            employees can receive continuing    people.                             voice of the field to be heard and
            education credit for some of the    As an ESOP, we share a vision to    ownership of solutions on the job
                                                                                    site. Even the general contractors
            training they receive, and it’s
 MESSAGE FROM THE CEO  relevant training so that even if   build a legacy and a company of   and subcontractors on job sites
                                                                                    are coming to the designated CEP
                                                which we can all be proud. It is a
            someone opts to leave, they are
                                                                                    individual to ensure that job site
            better trained and equipped than
                                                and the office. When I joined the
            when they started at Rosendin. It is   vision shared between the field   concerns are quickly resolved. Our
            our goal and a core value to ensure   team in Tempe all those years ago,   customers and employees are
 I was asked recently, “Mike, what makes Rosendin different?” It was a   that we build people when they join   I remember the first Service Awards   working together to help make our
 question I sat on for a few days. At first, the answer seemed obvious:   Rosendin. A vital element of this   celebration I attended. Three   job sites safer, stronger, and more
 our people. However, as I thought more about it, I realized that our   recipe.  people received their pins. The   efficient. That also sets us apart
 people are one element in a formula that has been passed on for the   Our customers also contribute   ceremony was held in a banquet   from our peers.
 last 101 years. Our people mix with our culture, our core values, and our   to this recipe. The relationships   room at a local restaurant. In 2012-  We are a trusted partner for our
                                                2013, the office outgrew the ability
 entrepreneurial spirit.   formed and nurtured between   to hold this in a banquet room and   customers. Our financial stability
            Rosendin and our customers          now we need the whole restaurant.   attracts these customers because
 It’s a formula, or recipe if you will—the Rosendin Recipe.   directly contribute to our success as   they see that we invest in not only
            a company. These relationships are   As technology has evolved, so      them but in the technology, talent,
            deep and unique to our industry.    have we. We invest in and train our   and relationships required to be
            Do you realize that some customers   people in the newest technology    successful long-term partners.
            of Rosendin have been with us for   and tools to bring greater
            over 30 years? There are customers   efficiency, safety, and quality to the   Our history, our people, and our
            who have been with us for 50        work we do. It’s been more than     culture set us apart.
            years! That’s unheard of! From      three years since we partnered with               - Mike





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